Studio Marketing JWT

LJUBLJANA, 24.06.2010 -

We prepared big AVE picnic challenge for brand AVE from Group Panvita and for all enthusiasts of delicious meat meal. Challenge was on for five weeks and all picnic lovers could participate with sharing their experience of their most unusual picnics. Everything took place on website www.aveizziv.si where visitors could also vote for their favorite picnic experience shared by others participants.

Challenge for picnic lovers concluded with very successful event in City Park, Ljubljana. Visitors could try delicious AVE meat food, have fun in African rhythms of group Fasobara and compete in game Hit your prey! Most successful, funny or simply most enthusiastic participants received also practical awards.

Regarding AVE award challenge Slovenia has a lot of picnic lovers as the response on our activities was higher than we expected. Among award challenge and event we prepared also billboards, print and internet ads, PR articles and enable interactive communication with Facebook page and website www.aveizziv.si.